Search by keywords

Browse by categories

Soia & Kyo


Since 2004

SOIA & KYO store Interior in Mississauga, 2018 © Photagonist. Photo courtesy of SOIA & KYO

Founded in 2004 in Montreal by Ilan Elfassy, Soia & Kyo is primarily known for its simple, yet original, outerwear with precise tailoring. The garments are often a blend of leather, wool and down. Initially aimed solely at women, the brand now offers a men’s collection of coats and accessories. The products are designed in Montreal and manufactured outside the country.

Many celebrities wear Soia & Kyo, including actresses Meghan Markle (known as the Duchess of Sussex since marrying Prince Harry of England), Elisabeth Moss and Julia Roberts.

Soia & Kyo are a division of The APP Group, which also owns the luxury outerwear brand Mackage. In 2016, a numbered company belonging to American, Korean and Canadian interests purchased a majority of shares in The APP Group. However, the group’s head office is still in Montreal.

Sources External link

Browning, Justine. “Soia & Kyo set to open first store.” FashionUnited, FashionUnited, 26 mai 2018, External link

Fournier, Marie-Eve. “Mackage et Soia & Kyo vendues à des Américains.” La Presse, La Presse Inc., 24 October 2017, External link

Publication date



Madeleine Goubau, Contributor