Off The Hook - EncycloFashionQC - McCord Museum

Search by keywords

Browse by categories

Off The Hook

Retailer

Since 1999

Off The Hook store in the Hotel William Gray in Old Montreal, 2017 © MatDeRome. Photo courtesy of Off The Hook

Known for its selection of original clothing and accessories, Montreal retailer Off The Hook (OTH) also boasts exclusive partnerships with international streetwear brands. For example, the company has collaborated with Vans and Adidas on limited-edition shoes.

Off The Hook was founded in 1999 on St. Catherine Street West by Harry Drakopoulos and Angelo Destounis, two cousins of Greek origin. The former is in charge of operations and marketing, while the latter is the creative director. The driving force behind the business is the pair’s desire to promote Montreal’s urban culture through fashion, art and sports.

As of 2018, Off The Hook had four stores in Montreal, including its partner store with Vans. Thanks to its online store, the company exports products around the world.

Sources

offthehook.ca External link

Publication date

01/02/2019

Writing

Madeleine Goubau, Contributor

© MCCORD STEWART MUSEUM 2024